App Design / Branding

Project Overview
Mia is an app concept that aims to educate young girls about their periods to help reduce the stigma around periods and provide a safe learning place. The app is constructed like Duolingo with short lessons. The user beats Myth Monsters by unlearning common myths and misconceptions about periods.
Developed at Conestoga College.
Goals
1. Create an app that educates young girls about periods
2. Learn how to use Figma
3. Appeal to the teen audience
Final Deliverables


Facebook Ad
App Prototype
Process

Character Thumbnails

User Journey Map

Empathy Map

Graphic Toolbox

Persona #1

Persona #2

Persona #3

Persona #4
Colour Blind & Contrast Checks

Colour Blind Test






